(27 Feb 2017, 9:00 pm)mb134 If I was a new customer, and saw a bus with the tagline present on 5211, I'd assume that 5211 would have free WiFi - why would it be highlighting it otherwise?
If GNE are using this as a tagline, they obviously must see WiFi as something that increases passenger numbers. A potential passenger may see the tagline on 5211 and consider using that service because in their mind that bus has WiFi.
(27 Feb 2017, 9:00 pm)mb134 If I was a new customer, and saw a bus with the tagline present on 5211, I'd assume that 5211 would have free WiFi - why would it be highlighting it otherwise?
If GNE are using this as a tagline, they obviously must see WiFi as something that increases passenger numbers. A potential passenger may see the tagline on 5211 and consider using that service because in their mind that bus has WiFi.