(12 Jul 2017, 4:55 pm)Dan Certainly isn't cheap mind - think it will be a contender for the opposite, given the large amount of vinyl.
Compared to the current TEN, this one actually does a much better job of promoting the 10 service and what the service is all about. One of the better designs we've seen recently, in my opinion. Let's hope it doesn't get mistaken for the Cross Pennine brand, which looks fairly similar, from the perspective of the average punter.
The previous TEN screamed cheap, on the other hand, and not too sure what a bus with a pick'n'mix of different shades of silver does to promote the '10' group of services.
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If the new TEN was my brand, I would hope it wouldn't get mistaken for the Cross Pennine monstrosity either! Not exactly one of the designer's finest pieces.
In all seriousness though, I'd say it was one of the better brands as of late too. Looks nice and fresh, and it manages to achieve that without stickers all over the windows.
