(19 Dec 2017, 4:37 pm)Dan Or the marketing campaign was planned to start ready for Christmas (when arguably more people are likely to use the night bus services), so the cost of repainting and branding a bus could be justified?
Not shortsighted at all, in my view, if it was planned all along...
(19 Dec 2017, 4:37 pm)Dan Or the marketing campaign was planned to start ready for Christmas (when arguably more people are likely to use the night bus services), so the cost of repainting and branding a bus could be justified?
Not shortsighted at all, in my view, if it was planned all along...