(18 Dec 2016, 8:53 pm)LeeCalder wrote I don't think GNE's launches are bad, I generally think they are quite good, one thing that does let them down at the launches.....
Metro Radio
Having attended many of Go North East's publicity events, I am confident that it's the music and radio presenters being broadcasted at the chosen venues that actually entices most people.
It's something that doesn't happen every day and people naturally wonder why it is happening, so approach the Go North East members of staff / promo team to get more information.
The Go North East staff / promo team then hand out goodies and give some information about the bus being displayed, and explain why it is there, often allowing members of the public to get on board the bus, take some photos, etc.