I agree with Virgin. The whole ECML-thing was a shocker. I flew VS for the first time this year (as it was that or Iberia, who I despise) and there was too much 'happy jazz' - but the actual service was quite poor compared to BA. BA crews don't mind you going to the galley for extra snacks, drinks and will chat. These seemed like we had put their noses out of joint by asking for a glass of water. I felt the Birmingham first class offering were pretty poor with Virgin (had to do that a few times from Euston). It'll be interesting to see what will happen. I also wonder if they'll take any 222s from EMR when they become available.