With reference to the comment about not reading destinations properly:
A friend of mine bought a minibus from the local bus company, intending to do it up as a camper van. Just before Christmas, we decorated it with light, trees and baubles, set the destination blind to read "Straight to Cuba", no route number, and drove it along our town's High Street, past all the bus stops. We were astonished just how many people stepped out to try and board - remember, no route number and a silly destination!
RE: Go North East: Service Suggestions v2