(11 Jul 2024, 6:29 pm)stagecoachbusdepot wrote Which might make absolute sense if they weren't currently repainting midlife Streetlites into yet another variation of Prince Bishops branding. Seems there's not a clear strategy towards or away from branding (admittedly the current purple Streetlites are a disgrace but you'd think if branding was indeed recognised to be the monumental waste of money that it is, they would be going corporate).
Branding is being reduced, not eliminated, as I understand the GNE strategy - Prince Bishops is obviously seen as one of the reduced number of brands to remain.
I can see East Durham Explorer, Little Pinks, Peterlee Purples, Rockets, SunderlandDistrict all disappearing as the buses become due for repaint.