(27 Mar 2014, 6:11 pm)Dan wrote Would be difficult to survey the scholars, I guess. I'm sure you've been on a morning bus which has a school on route with scholars packed against the windows.

Even still, would they care? I know most of the lads on my bus wouldn't appreciate being questioned on their travel arrangements.

I can see exactly where you are coming from, but who are the future of bus travel?
Add to that, the abc1's, who make the company money - then look at their sample size compared to the people who don't bring money into the company.

If you were the MD an organisation, looking to grow, looking to develop and need to make money - who would you want to be consulted?
Which passengers do you want to be happy, comfortable and satisfied using your services into the future?