03 Oct 2021, 9:40 pm
#539
(03 Oct 2021, 9:01 pm)mb134 I've made the point before, but in the times I've used buses in cities in Europe they've had comfortable seating, NSAs, and smart interiors - no charging or WiFi that I've noticed. The buses there are well used, with attractive fares and service offerings. I understand that it doesn't exactly line up, but I do think operators in this country have started to put more emphasis on what comes with the bus, than the actual core bus service itself - and I'm not sure that's the right approach.
I feel like priorities in regards to public transport are a bit backwards in the UK these days, feels like the features are more important than the actual bus service these days, a lot of bus adverts now are saying lines like "cruise into town with our free WiFi" rather than advertising things to do along the route.
I honestly think binning off some of these features especially on shorter routes would actually be beneficial in some form to cut costs as I do wonder what percentage are using public transport purely on the bus having WiFi? Stagecoach has had WiFi disabled on the vast majority of its fleet for the last 12 months and I do wonder what impacts its REALLY had on passenger numbers as I can't see it being many, First might as well not have it with how low their data limit is but must still cost them a fortune just to have it.
Think the big influence of those like Ray Stenning of Best Impressions has led to operators feeling they need to have a livery that creates... desire... *shudders* and features are a MUST, yet Stagecoach despite how much enthusiasts twist about how revolting their new liveries are still seem to be doing about the best for numbers across the UK, admittedly the market isn't the same in all parts of the UK but you look at them (and Arriva) doing very little but still seems like they're doing better than those that are being more proactive with their fleets and service changes.
Could you imagine the reactions now if some buses were going round like they were around 15 or so years ago, I had Olympains and the like turn up with about 10 different moquettes at times and I can't imagine it dented numbers too badly, granted presentation should be kept up to a degree but I think the thing that needs to be worked on is actually provided a reliable service, can tart it up all you want but if that high spec Bus fails to turn up most days...?!
