With Ashington's Station Road expected to open to westbound traffic in about six months time, maybe Arriva could route the 35/35A down there heading to Morpeth? It avoids the hellish Asda traffic lights, and could also observe the stop at Wilkinson's.
Maybe a possibility for Go North East's 434 too? The current stopping arrangement for that service on Laburnum Terrace is causing delays to other road users.
My proposal won't miss any stops out as there aren't any between the North Seaton Road and Park Road junctions.
RE: Arriva North East: Service Suggestions