(27 Feb 2017, 8:54 pm)Dan wrote Are you suggesting the same of Arriva's Sapphire brand?
"Look; we've got a nice premium Sapphire specification bus on that route, but you can enjoy your bog standard bus with no premium features on this route!"
The difference is that Arriva don't apply "Look at our shiny Sapphire bus" taglines to their standard vehicles...