(05 Nov 2020, 6:40 am)Dan wrote You like pink, I like purple.
These things are always going to divide opinion. Doesn’t detract from the reasoning that in a normal world, the focus of the route (rightly or wrongly) has moved away from that Quayside to the City Centre itself.
Great Park, in a normal world, is used as a Park and Ride site for commuters into the City Centre. It/when the world recovers, there will need to be a big push on getting those commuters back. It’s going to be an uphill battle as a lot of businesses continue to tell their staff to work from home. If they’ve managed to do it for twelve months (or more), many won’t return.
There’s a growing leisure and hospitality sector in the City Centre itself - again, in a normal world. Sure there’s still some demand for the more classy/upmarket bars on the Quayside, but the people in these bars are likely to be the people who don’t use buses.
The Q2 as it was is no more, the Q3 serves an entirely different purpose nowadays and the whilst it’s a pity the traditional name hasn’t been upheld - I get that and I agree - I don’t agree with the comment that Quaylink is better for the Q3. When the growing focus of the route is away from the Quayside, why name your brand entirely around the small section of route with the fewest passengers?
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Then why keep the Quay in the name if it's not the focus of the route? Surely it'd make more sense to brand the route something different entirely?
I think, for me the main issue (other than the fact it's just, in general, a bad name) is it's too similar to Quaylink, like I said it sounds like a half arsed attempt at making it sound different.