(04 Sep 2021, 4:07 pm)MurdnunoC wrote Why do you think those services you've listed should be branded?
All the services on your list have been branded in the past and, presumably, have had little-to-no impact on passenger numbers and/or revenue otherwise the brands would remain.
Other than the aesthetic "because it would look nice" argument, which is largely rooted in fantasy, what other reasons would you give? Pretend you're trying to sell your idea to the GNE's Financial Director.
Dear GNE Financial Director
Let’s put the Peterlee Purple brand on the 38A circular which doesn’t make sense as the docks area is no where near Peterlee, and let’s use the old Sunderland and District brand name and make a mockery of it and use the name with all the colours under the rainbow and more, and let’s brand the buses for certain routes and put them on different branded routes.
See you soon for my bonus
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