(12 May 2024, 3:40 pm)morritt89 wrote Community engagement is a good thing but if done right couldn't GNE or any other bus company use a rally to advertise their products?
Example: here is one of our new buses filled with great features on board (evolution of public transport etc). Come on take a look (targeting people visiting who have probably driven to the event). Offer free giveaways (free day ticket etc) and maybe also take a recruitment vehicle/someone from recruitment and encourage applications.
They're always dead though, pretty much really, because of a lack of advertising. imo if they wanted to do that they'd be better to just do their own event in somewhere where people actually are. The costs would be the same pretty much.
It's something I'm surprised they don't do as much anymore. The Arriva Max launches with Titan the robot used to be really popular, heck even the one for the new Ashington buses near Haymarket was decent tbf.