Does anyone remember "Jenny from Bedlington"?

That's the approach Nigel Featham needs to remember from his time as MD overseeing Arriva Northumbria and the transition from the myriad of confusing Blyth & Ashington express services into simple and easy to use services.

Whilst the apparent changes try and address issues from previous cuts......the services are too complicated for the average Joe punter to use!

A clean, simple, easy and relative frequent set of 'X' routes for the X30 & X70 corridor is what's needed......even if a little slower than now. Sure will p*** a few punters off, but will attract new punters with a clean simple set of 'X' routes. Let the secondary services fill the gaps left.