RE: Reversing the decline in passenger numbers
(03 Dec 2021, 10:39 am)Ambassador wrote A few things from me on it.
- Covid has eroded confidence in public transport and let's be frank, it had image issues before the pandemic.
- Short Notice Cancellations - unavoidable but still erodes that level of confidence and requires more planning than a taxi or a car does.
- Hygiene and comfort - as others have eluded. I used the bus to the match on Tuesday. Journey there was on an Angel Streetdeck and it was utterly filthy on the top deck. Sandwich fillings, spilt drinks and with Covid having all the windows open an utterly miserable experience. The journey home was on an Omnidekka and that was worse, cramped, cold and it stunk.
- Vast numbers of people are now home working in a hybrid model or permanently and perhaps the car becomes more affordable run if you're only in the office 2 days a week.
- Staying with afforfability, ticketing still hasn't caught up with the Hybrid working ethos. Network One just don't offer anything and the current options on offer from the big 3 aren't really suitable so again, use the car.
- I'm not entirely sure the network has adapted to new demands and the change in commuter behaviour
- Traffic management in Gateshead is poor in general but both Gateshead and NCC persist with this stick before carrot approach and its clearly not working.
Some really good points, but just on two of them in particular -
Hygiene and comfort: This is a major issue in my opinion. Having been impressed with the cleaning standards throughout the lockdown periods, mainly with less people using buses, I'm finding this is starting to slip again. It's rare I get on a bus (of any operator) and don't spot multiple things. I have noticed that GNE still have hot touch point cleaning taking place at Eldon Square bus station, as I've noticed this a couple of times recently, but not anywhere else for a while now. Still, its almost a token gesture, when you have no one doing the same at Washington, Jarrow or Chester-le-Street, for example.
Staying with affordability: I like Flexi 5 and I use it, but that is because I'm popping into work less than a handful of times a month, but beyond that I don't think the current offering is compatible with the types of hybrid working that businesses are looking at. Most workplaces that I work with, they are looking at patterns of either 2 in 3 at home, or 3 in 2 at home. Given the time constraints of Flexi 5, you'd either need to buy the ticket twice at the cost of £50 for 2 days a week, or three times at the cost of £75 for 3 days a week, leaving you a couple of 'leisure' day tickets that you may not use. A weekly ticket is clearly not appropriate for either of those patterns, and at £7 a day, a day ticket isn't cost effective either.
For me, there's two easy solutions here. The first one would be to remove the 30 day time limit to use all tickets in a Flexi 5 ticket, and this would be at notional cost (if anything) to the operator. We know its possible as other Ticketer users offer this. The second, and in addition to the first, would be to offer larger bundles at a reduced cost, e.g. 10 or 20 bundles. This would need to bridge that gap between the daily average of a monthly ticket and the daily average of one of your Flexi tickets.