RE: Stagecoach North East: Latest News & Discussion - January 2016
New Director for Stagecoach North East
http://www.route-one.net/people/former-a...tagecoach/
Could this be the sign of a new strategy for SNE? It's fair to surmise SNE plays a fairly safe game, staying close to their PTE routes with little in way of real innovation.
It's certainly possible, it's not as if Stagecoach applies the same policy nationwide. I lived in Manchester up until recently and they are very innovative with route branding, establishing new depots in the heart of enemy (First) territory and even opening their own, privately operated, Park and Ride site.
Given Mr Newbury's involvement in developing Arriva's MAX brand, he certainly has shown a talent for actioning new ideas