(11 May 2015, 8:44 pm)leestransportphotos wrote When I was at that age I couldn't care less what bus I got on. And if I'm honest, is a 3/4 year old going to understand? Probably not
I like how the person who hasn't attended any of the launches is arguing with the person who has attended the majority!
The young children present at the launches I have attended have most definitely been aware of what has been going on, and have all been keen to look inside the new buses, and try out the leather seats etc. The children moreso are especially keen to get their photograph taken witn the "selfie bus".
This is an extremely good marketing tool, as the parents/guardians of the children are likely to upload the photos of their children with the "selfie bus" to Social Media. As the "selfie bus" is branded especially for the service(s) being promoted, it is clear what is being marketed.