(12 Jul 2015, 8:52 am)Tommy_1581 wrote I hope the Frequenta branding gets rolled out across Arriva for the unbranded frequent services, like the 35 etc, I do like the revised cream 'swoosh'.
I think the 35 isn't frequent enough for 'Frequenta'. Notice so far it's only on services every 10 minutes or better for most of the day or on the core sections of the routes - even the routes set for launch later in the year. Not sure if there are many routes north of the Tyne that would fit that criteria that aren't already branded in some way.