I don't really understand that brand name; as the linked photo doesn't show the full branding on all angles, I can't say whether or not I like it. I guess I'll have to see it in person.
I imagine the ''dots'' thing is a reference to providing local links from areas outside of the town, into the town centre. I'm looking at it like another ''Frequenta'' style of branding.
RE: Stagecoach North East: Latest News & Discussion - July 2015
bazmaba