(16 Jan 2016, 7:36 pm)LeeCalder wrote indiGO isn't indiGo, that is my first gripe with that brand. It would be more acceptable if it was actually Indigo and not bright pink. Again, it has had a major upgrade which is for the customers benefit, however, again the East Durham brand was established, maybe it could have been spruced up a bit?
'indiGo' is being used as a play on words, promoting links to a, b and c. Painting it the colour Indigo is a difficult one, given that several buses from the network cross paths with the Prince Bishops, which is relatively the same colour. It's not great to have two brands running on one corridor, with neither standing out from the other.
Trent's 'Rainbow One' branded vehicles aren't painted in colours of the rainbow? Nor is the service number '1'. Disappointingly, I've not seen many teal mangos either.