(02 Feb 2016, 3:22 pm)I\m Andreos1 wrote Pump priming a service is certainly not a new thing, but a massive gamble when doing it with high spec vehicles.

I would imagine the circumstances this is best suited for is a route to a major conurbation operating via an an affluent area with high car ownership where the operator feels an opportunity to create new customers by offering a luxury product. Same principles apply on the new Manchester (mis)guided busway streetdecks and the same for Transdev in Harragate.