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RE: Branding
(06 Apr 2016, 11:44 am)Chris wrote Funnily enough I had a similar thing with a friend the other week.  He text me to ask me what time the 639 was due.  Similarly, a lot of people in my local area still refer to 'The Northern'.  And not just older people either.

(06 Apr 2016, 12:33 pm)MurdnunoC wrote Similarly, I've heard people refer to the Red Kites services as the 745 some 16 years after that route number became obsolete.

Whilst eating a packet of Opal Fruits and heading to the shops to buy some Oil of Olay?
Hope they remembered to video Northern Life!

I wonder what point in time, we will see people refer to products or services by the names marketing guru's have decided they're called?
The mind boggles as to how much money will have been spent in that time.
'Illegitimis non carborundum'

Branding
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