(25 Jul 2016, 8:14 pm)Adrian wrote Aye, he is. I don't think he's the best businessman around, but he's very clever about the way he draws in his customers. Giving you a pot of cereal on a bus wouldn't have cost them a penny in the grand scheme of things, as I'd be surprised if Kellogs or whoever didn't give them to distribute for free. It's a win win for both businesses, but comes across as going the extra mile for the customer.
Certainly, it's something he always seems to have done, as I can remember getting bars of chocolate in Burton-on-Trent as a youngster off the 'Star at the Stop'.
I think some of Hornby's ideas are risky, CityZap for example, which does appear to be working. Where as others are pure genius, such as the 36 and TadFaster, for example.