(01 Nov 2016, 4:29 pm)Dan wrote Just me that doesn't understand why there are so many different variations of the MAX livery?
What's wrong with the livery design used at Blyth on the X10/X11? I much prefer that to the version displayed on 7427.
Arriva North East: 7617 / NK61EBF by Daniel Graham, on Flickr
I agree the livery on 7617 does look better the problem with 7427 is the route information is too far towards the rear of the bus. Not only was the route information less easy on the eye but putting the details next to the wheel arch means it will get covered in dirt spray from the wheels.
It might help deliver a consistent branding if Arriva used a quality check list and diagram for applying branding similar to those used by other operators.