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Go North East: Latest News & Discussion - January 2017

Go North East: Latest News & Discussion - January 2017

RE: Go North East: Latest News & Discussion - January 2017
I think it looks quite smart. Similar to what Brighton and Hove do with their route branding, which I do think works quite well.

I'd happily see this design rolled out to your so called 'secondary routes', and then keep full branding for the flagships.
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RE: Go North East: Latest News & Discussion - January 2017