(19 Dec 2018, 6:38 pm)omnicity4659 wrote Firstly, the Swoosh brand wouldn't be possible, following Arriva's rebrand and brand strategy. It would have to be the normal Arriva or Arriva Sapphire brand.
Secondly, where's all this money going to come from for new buses and all these expensive refurbishments? The 56/57/57A doesn't create that much profit...
Well Arriva are always changing things around so pretty much anything is possible. The money will be recived from another part of Arriva that is doing well with all of it's products. The 56 | 57 services have been victims of under investment for quite a long time and I for one believe the residents of Country Durham who use these services frequently for employment and education or just a trip to the shop are entitled to good quality transport.
Additionally with service 57A providing the fastest service between Hartlepool and Durham passengers should expect a Gold Standard service provided with modern day features available on-board.