(13 Dec 2013, 8:37 am)Dan wrote The individual service branding has never mattered. That's been the case now since service 36 was revised to be every 12 minutes as opposed to 10.
I think the branding advertises the brand network ("SimpliCity") rather than advertising a specific service within the brand. Perhaps it would be worth adding vinyls so it says 'Every 10-15 minutes' instead, similar to Stagecoach's "Here comes the SUNderland bus".
I don't know why this individual branding is being brought up so much as of late - we never really talked about it when 'Every 12 minute' branded Versas (36) appeared on an 'Every 10 minute' branded service (42).
Im with you there squire...
Does it actually really matter what it says every 10/15 minutes, as long as a purple bus that says simplicity turns up, your average joe on the street is not going to notice it, so what does it matter, only sad old fools like me pick up on things like that and even I couldnt give a monkeys toss about it
