(13 Dec 2013, 8:37 am)Dan wrote The individual service branding has never mattered. That's been the case now since service 36 was revised to be every 12 minutes as opposed to 10.
I think the branding advertises the brand network ("SimpliCity") rather than advertising a specific service within the brand. Perhaps it would be worth adding vinyls so it says 'Every 10-15 minutes' instead, similar to Stagecoach's "Here comes the SUNderland bus".
I don't know why this individual branding is being brought up so much as of late - we never really talked about it when 'Every 12 minute' branded Versas (36) appeared on an 'Every 10 minute' branded service (42).
Woah! I was only making an observation, I'm not really bothered just wondered if there was some sort of reason! The SimpliCity brand name is what matters but it seems rather odd that the correct allocation for the Versas appear to be the wrong way round.