Why are you snowflakes complaining about the Red Kites being rebranded to X-Lines because of Go North East making the services non-stop between MetroCentre and Newcastle yet on the flip side your saying the Red Arrows/Castles Express should become X-Lines because of their express nature.
Just to note with the upcoming changes to the Red Kites these services will have a faster journey time point to point than that of the X1/X21 so of course they should fall under X-Lines, In personal opinion I don't see this as brand dilution with Eldon Square becoming a sea of Gold in the coming months, how many services in past carried "Express Link", "Northern Superliner" & "Go Xpress" branding.
If anything for me Go North East are revisiting this type of network branding and it's actually a very clever business strategy on the part of Go North East to promote their express services in order to boost passenger numbers so that less people are taking the car to work etc which is exactly what it's purpose was 15-20 years ago and it worked.
Quite clearly Go North East are investing highly into the network of services which run from Newcastle to Stanley/Consett which many passengers have been calling for since the days in which the services were branded West Durham Swift. A majority of users on here have said on numerous occasions that these services should be invested in on the fleet order predictions thread in the past. Go North East have now done so and you lot still complain.
If you look at the bigger scale of things just look at how much money Go North East have spent since 2013 on the network of services which operate from Stanley/Consett to surrounding areas, quite clearly those previous investments have brought growth over the past 6 years.