In December of 2012, The Shields Ferry launched on Facebook.

Nexus, which owns and operates the Ferry, is using Facebook as a fresh channel for communicating with customers. The Shields Ferry crossing, which links North Shields and South Shields, sees nearly half a million passenger journeys per year.

The Facebook page has since gained just under 350 likes, and it has proven to be massively successful. So far, the page seems to be a very nice community with very little drama caused (as opposed to Go North East's Facebook page which we all know very well). There are daily posts regarding the ferry's status and also various photos of the ferry shared frequently.

You can read more about the Facebook in an article Nexus released on their website on the link below:
http://www.nexus.org.uk/news/2012/facebo...elds-ferry