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Go North East: Latest News & Discussion - February 2020

Go North East: Latest News & Discussion - February 2020

RE: Go North East: Latest News & Discussion - February 2020
(21 Feb 2020, 3:15 am)streetdeckfan wrote Does there need to be a point or reason? It gives them an opportunity to be a bit more creative than they can on their usual vehicles, while paying homage to brands of the past.
At the end of the day, their coach operations are just something they do on the side, there doesn't need to be brand recognition the same way they do with public services.

Of course there does. 
You just don't sign off and approve a design, paint job and associated costs without having a business case (justification and reasoning included) behind it.
Particularly when they're in the middle of a re-branding project, which sees vehicles floating around in a mixture of identies.
'Illegitimis non carborundum'

RE: Go North East: Latest News & Discussion - February 2020