(21 Jun 2021, 1:47 pm)Andreos1 wrote Genuinely amazes me why they think displaying the ultimate destination as it approaches that point, (rather than at the various points where passengers actually need to see where it terminates for the previous 60 odd minutes) is a good idea.
I'm not amazed that you don't think it is a good idea!
When there are countless services running through Gateshead Interchange to various parts in the city (Eldon Square, Market Street, Central Station), some of which (i.e. service Q1) taking a longer time to get there due to the route the service takes, it makes complete sense and is a very good idea for the destination to automatically change to the exact part of the city where the service terminates, before the bus gets to Gateshead.
I'd argue it's less important to those 60 minutes further down the route, where they don't have a choice about which service they travel on.