(30 Jul 2021, 2:30 pm)deanmachine wrote Wasn't Murton depot Wear Buses as well even though it wasn't anywhere near the river Wear? I don't think many people in Seaham and Murton will be too offended with buses that have "Sunderland District" on the front of them when they can get all the way to Sunderland for £1.70 instead of the current £3.60/£3.10 respectively.
I don’t think anyone will be offended! As I say, I welcome the promotion. And it’s welcome to see new zones introduced to lower travel to new areas, for instance Seaham to Durham is usually an all zone ticket whereas with this a County Durham ticket would be valid? Actually just as I wrote this, I’m wondering would it? As technically you leave County Durham in Hetton and Moorsley, is the ticket still valid as long as you don’t alight in Tyne and Wear area? Nonetheless welcome the introduction of new tickets and zones and the evening fare offer is also a great initative.
Just not a fan of the livery really. And also this sort of hark back to yesteryear is what we’ve previously been told doesn’t connect with passengers. I’m 27 and didn’t even realise “Sunderland District Buses” was a previous name and I’m someone from this forum who takes an interest in buses. So I do wonder is the point of the brand? Surely not many people 10 years either side of my age are going to know the history of this brand name and surely those aged 17-37 are a growth marker who you’re more likely to convince to go green and ditch the car, particularly the younger end of that age band. So I just question the usefulness? The brands like “Coaster” “Prince Bishop” “XLINES” that are easy one or two word names work best, “East Gateshead Rider” “Sunderland District Purple” is just too many syllables in my eyes.