(12 Jan 2014, 8:01 pm)Dan wrote How effective do you think advertising on buses is? As far as I know, the only interaction with passengers in regards to the new E200s at Sunderland was via advertising boards on the sides of the buses:
http://www.flickr.com/photos/nerbp/11312099894/
If I wasn't told about it getting done, I wouldn't have noticed them... If I'm an enthusiast who looks at buses, I can't imagine Betty or Tom to notice them either.
Go North East had a massive amount of promotion for each brand, the coffee wagon was out almost every day () and I feel GNE made an effort to communicate with their passengers that they would see new buses out in service. No doubt we can expect a few more chocolate bars to be handed out when it comes to the #Fab56 promotion too.
Chocolate bars for the Fab56 promotion - surely not ! What sort of chocolate bars do you think they might be.....................