(24 Dec 2021, 8:29 pm)Andreos1 wrote That's right it has. And did any of those strategies work? Has the advertising resulted in a service which has grown and developed to something which is sustainable and profitable?
Or are we in a position where the operator sees it as disposable with the ROI lower than forecasted in its business case?
Regardless of me proposing X, Y and Z, the people who make these commercial decisions and being paid to see it succeed - have lost out to a 35 year old train.
They've failed to capture the market and are seeing people travel to out of town railway stations before commuting to their places of work or leisure (presumably places the X85 doesn't go to).
I'm all for commercial operators taking commercial risk. However when the same old doesn't work, it makes sense to try something else.
Surely the bus should compliment the train rather than compete against it...
It's one of the biggest reason why public transport sucks in the UK whereas in European countries the bus would take you to the local train station to get in a more modern train to Newcastle with the bus times linking with the train and so on.
It's one of the reasons why transport works in London as it links up whereas the rest of the UK it doesn't.
Train will always beat bus regardless because the bus takes longer and does the exact same route as the car.