(04 Apr 2022, 8:58 am)F114TML wrote Today, I was driving to Uni (because the bus was 3 mins early so I missed it) and sat behind a Peterlee Purples, and on the back it said "Flit into town and ride like a purple emperor", and I was just left thinking "what the actual hell does that mean?"By stark contrast, the other day I followed one which said 'Pop into Peterlee for quick connections to Newcastle' and below it info about all-zones day and week tickets, and I felt like giving it a round of applause. IMO would've been a bit better if they'd also included a schematic network map, even if it omitted the X6 and 62 (which IMO don't really fit the brand - probably would be better suited to Sunderland District, particularly given the 55 is an SD route); it certainly looked like there was the space, but credit where it's due.
I don't mind them branding buses but I wish they'd get shot of these nonsensical slogans that tell you nothing about the service (and while we're here, why is the via points cut off at the bottom on the back of the Solos? Looks a bit odd, especially considering on some routes, the top and bottom line are the same height and the bottom line scrolls)
I mean, it was in Sunderland where you can get to Newcastle on the train in 20-30 minutes, as opposed to over 50 minutes from Peterlee on the X10, but shhh.