(21 Sep 2022, 11:28 am)Ambassador wrote Nail on head there Andreos - it's not such a big deal to Arriva as they've never really taken the brand thing seriously - same way as Stagecoach.
But GNE have had it as their USP - you get tables, you get wifi - you get an experience. When an ex-First Manchester turns up you get a bus (which in the current climate is great!) but it's not what GNE have been selling.
There's a case to get shot of all branding aside X-Lines (but lose all the colours) and keep it simple on the side of a bus a la Stagecoach - it's not growing services so why bother and makes life much easier for teams and passengers
X-Lines is the worst brand out the lot it has no purpose imo.
Personally I'd have
X1 - Red Arrows Express
10 - Ten
X10 - Tyne Tees Express
20 - Prince Bishops
X20 - Prince Bishops Express
21 - Angel
X21 - Angel Express
309/310/311 - Cobalt and Coast
53/54/Q3 - Voltra / Quaylink Voltra
Scrap the rest, they're not needed with the 'Express' brand being the new 'X Lines'. While were at it renumber the X45 -> 46, X30 -> 30, X31 -> 31, X71 -> 71, X72 - 72. There's nothing express about them.