You'd imagine once franchising comes in (which seems the inevitable course since some private operators are incapable of running a service) all branding will go anyway, so you may as well start the process now.
Some of the branding decisions of the past few years - they were literally spraying tax payers money away to please enthusiasts and needlessly overcomplicate the whole thing.
RE: Branding - Stay or go?
Wistfully stuck in the 90s