(03 Jan 2023, 8:13 pm)DeltaMan wrote Why does LIDL and ALDI print weekly magazines despite the very same information being in the app?

Those weekly magazines serve a different purpose to a bus timetable. They're full of products that they want to make big sales on, whereas a bus timetable is full of times a bus is scheduled to arrive?

If you're trying to market and sell products, then their research likely tells them that its worthwhile to provide paper copies of their magazine.

Does a bus timetable market a bus service? Those who are most unlikely to have access to the information electronically, are those who by their age demographic, don't pay for their travel anyway; and are likely to be using buses out of necessity.

I'm not saying bus operators shouldn't print anything ever again, but paper timetables are a relic of the past now.


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