(27 Mar 2023, 8:02 am)N1cholas wrote Go Ahead should have a livery so every bus in the UK is identifiable, would save money on repaints when moved between company's, would save wasting money on branding, people would identify it wherever they are, Stagecoach and Arriva do it with the odd sub brand here and there but is still identifiable, could reintroduce Go Ahead Northern too

See I don't mind local brands personally, I personally think the way First is going is better than one livery. Make it more personal. EYMS nail it imo, have one uniform livery but then just have different writing on the side depending on it's area making it more personal; but also easy to swap them around if need be.

It doesn't help that the GoNorthEast livery is bland either mind. I know the blue / red is historic for the company but it's outdated imo whereas most other companies are going for brighter colours nowadays ie. both Arriva and Stagecoach.