(05 Jun 2023, 8:01 pm)Andreos1 wrote I've made the point before and will make it again. 

Operators push for passengers to use the app. 
They offer discounts for tickets bought on the app. 
They extol the virtues of these apps.

They don't use all of the data in it to allow for push messages though. 
That personalised, individualised approach that makes a customer feel valued. 
Discounts, reminders of a service, promotional messaging... 

If the fast food places can do it, then an operator can do it. Plus they can throw in the odd tailored message about service disruption.

An operator can only do it if the supplier of the app that they use allows them to do this…

I’d imagine operators are kicking and screaming to have the ability to do this, but are confined by the limitations of the app they have (which is often a Group contract rather than one agreed locally).

This applies to all three of the major operators in our region.


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