(02 Aug 2023, 6:53 pm)mb134 wrote Ultimately, we've watched countless irrelevant brands be introduced over the past few years (particularly under previous management) and look at where the company is now. Given Stagecoach are offering decent service levels on a few of these routes, and that some are only surviving with subsidy, it wouldn't surprise me to see at least some of these needing another rebrand relatively soon. At that point, and with how many other ridiculous brands (Sunderland District anyone?) have died a very quick death, surely actually using the corporate livery starts to make sense?
Worth a mention that Stagecoach’s offering actually matches Go North East’s (half hourly to Forest Hall, two buses an hour to Cramlington), and their evening journeys are also going to be supported with subsidy from Nexus.
I don’t think Stagecoach have the upper hand that everyone seems to think. If anything, their efforts feel fairly rushed and likely to be in response to Go North East serving West Farm Avenue.
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