(27 Jan 2025, 9:12 pm)Storx wrote See I get your point on the last bit but personally I think the website is the problem more than anything.
GoNorthEast used to split up with GoNorthern and GoGateshead etc and in a public information way (not branding) I think it would be better to kind of split it up like Stagecoach does.
Like just looking at the services updates it's just too long and someone in Sunderland doesn't care what's happening in Whitley Bay and vice versa.
The Stagecoach site is much superior imo. it'd be interesting if there's a larger area dumped into one website which isn't mostly rural. I certainly can't think of any off the top of my head since Transdev etc are all split up.
Yeah it is a challenge of the GNE operating area I guess that makes it tricky to carve up. The Coastline, Wear Buses, GAG etc setup probably made most sense but because of a lot of their services linking across areas it still meant it wasn't 'clean' - and places like Newcastle would still have a bit of everything with little to no local identity. Arguably a one size fits all brand with more sensible route numbering (perhaps going back to the three digit system), which may be delivered by devo, could work out for the best.
The Stagecoach set up of local areas works well but personally I find their website a pain to have to change the location and then refresh the service updates etc. And you do still get the popup list of other irrelevant services e.g. type 10 in the timetable search from Sunderland and it will show you the Shields and Newcastle routes as well - but it does seem to have a level of intelligence built in showing the nearest first.