(2 hours ago)Malarkey wrote I understand that Ember do have plans to expand into England whilst utilising it's Scottish Charging Hubs and expanding fleet to 138 vehicles, they've launched a Glasgow-Oban Service this month which enhanced service to Inverness/Fort William with the support of ScotZeb Funding so certainly a possibility they'll cross the border later in the year.

I've always thought Scottish Citylink should extend a few boards of the 900 from Edinburgh down to Newcastle per day, Quite surprised they've not stepped up to replace the loss of Megabus Services as there is a gap in the market, same applies to Flixbus.

Yeah I seen that; the obvious one really feels like Edinburgh to Newcastle via Tranent, Haddington, Dunbar, Eyemouth, Berwick, Alnwick and Morpeth

If they set it up right with decent fares, honestly I could see it being very popular tbh, especially from Alnwick whoever does it tbh. 

Once you've got buses to Newcastle; then maybe they might see the chance to go further. It'd be nice to have some competition on the intercity routes so the local operators have to up their game from city buses on the routes which aren't fit for purpose.