(14 May 2022, 10:06 pm)Unber43 wrote I only think for branded routes Little Pinks & Sunderland & District & Peterlee Purples will be unbranded.

I mean I think we all know Sunderland & District brand was stupid, no desire or idea apart from maybe a few berries and name it berries. Or One Cherry

I'm imagining I'm a CEO of GAG. I'm looking at my divisions and look towards my NE division. I see a network that is shrinking in size and popularity.
I'm looking at decision makers and influencers and I'm trying to see what improvements have been made as a result of their efforts.

Am I seeing growth? Am I seeing teams adapt to changing travel patterns and implement changes which have a positive impact on passenger levels or the balance sheet? Am I seeing expenditure in certain areas increase? Is that expenditure giving positive results?