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North East Buses Local Bus Scene Go North East New GNE Logo?

New GNE Logo?

New GNE Logo?

 
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23 Jun 2023, 10:09 am #1
A new Peterlee Purples X6 Promotional picture has been shown for the upcoming changes, however one thing that has been spotted is a new Go North East logo[Image: 10A4A6D0-C88B-41E7-9847-FC7785B73340.jpeg]
KingSlayerRBLX
23 Jun 2023, 10:09 am #1

A new Peterlee Purples X6 Promotional picture has been shown for the upcoming changes, however one thing that has been spotted is a new Go North East logo[Image: 10A4A6D0-C88B-41E7-9847-FC7785B73340.jpeg]

23 Jun 2023, 10:17 am #2
I hope this isn't some new logo, looks far worse in comparison to the current
Iamtheone8483748
23 Jun 2023, 10:17 am #2

I hope this isn't some new logo, looks far worse in comparison to the current

23 Jun 2023, 10:20 am #3
Looks bloody awful. Couldn't have took more than 2 seconds to make

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streetdeckfan
23 Jun 2023, 10:20 am #3

Looks bloody awful. Couldn't have took more than 2 seconds to make

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23 Jun 2023, 10:23 am #4
(23 Jun 2023, 10:17 am)Iamtheone8483748 I hope this isn't some new logo, looks far worse in comparison to the current

The current logo is perfect, doesn’t need a change
KingSlayerRBLX
23 Jun 2023, 10:23 am #4

(23 Jun 2023, 10:17 am)Iamtheone8483748 I hope this isn't some new logo, looks far worse in comparison to the current

The current logo is perfect, doesn’t need a change

Dan

Site Administrator

18,128
23 Jun 2023, 10:23 am #5
Go-Ahead has rolled out a new logo, and any of their bus companies with a ‘Go’ prefix will need to replace their own logo with the Go-Ahead styled one, as shown in that graphic.

There will be an increased prominence of being part of the Go-Ahead Group across all bus businesses (so, as an example, Go South Coast’s individual brands will instead be Bluestar/Southern Vectis/Damory/Salisbury Reds part of Go-Ahead).


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Dan
23 Jun 2023, 10:23 am #5

Go-Ahead has rolled out a new logo, and any of their bus companies with a ‘Go’ prefix will need to replace their own logo with the Go-Ahead styled one, as shown in that graphic.

There will be an increased prominence of being part of the Go-Ahead Group across all bus businesses (so, as an example, Go South Coast’s individual brands will instead be Bluestar/Southern Vectis/Damory/Salisbury Reds part of Go-Ahead).


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Andreos1



14,251
23 Jun 2023, 10:25 am #6
(23 Jun 2023, 10:09 am)KingSlayerRBLX A new Peterlee Purples X6 Promotional picture has been shown for the upcoming changes, however one thing that has been spotted is a new Go North East logo[Image: 10A4A6D0-C88B-41E7-9847-FC7785B73340.jpeg]

Nowt like sorting out the important things. 

Priorities eh?

'Illegitimis non carborundum'
Andreos1
23 Jun 2023, 10:25 am #6

(23 Jun 2023, 10:09 am)KingSlayerRBLX A new Peterlee Purples X6 Promotional picture has been shown for the upcoming changes, however one thing that has been spotted is a new Go North East logo[Image: 10A4A6D0-C88B-41E7-9847-FC7785B73340.jpeg]

Nowt like sorting out the important things. 

Priorities eh?


'Illegitimis non carborundum'

23 Jun 2023, 10:26 am #7
(23 Jun 2023, 10:23 am)Dan Go-Ahead has rolled out a new logo, and any of their bus companies with a ‘Go’ prefix will need to replace their own logo with the Go-Ahead styled one, as shown in that graphic.

There will be an increased prominence of being part of the Go-Ahead Group across all bus businesses (so, as an example, Go South Coast’s individual brands will instead be Bluestar/Southern Vectis/Damory/Salisbury Reds part of Go-Ahead).


Sent from my iPhone using Tapatalk

It's the most half-arsed logo I think I've ever seen, can't imagine how much Go-Ahead paid to get that done!
streetdeckfan
23 Jun 2023, 10:26 am #7

(23 Jun 2023, 10:23 am)Dan Go-Ahead has rolled out a new logo, and any of their bus companies with a ‘Go’ prefix will need to replace their own logo with the Go-Ahead styled one, as shown in that graphic.

There will be an increased prominence of being part of the Go-Ahead Group across all bus businesses (so, as an example, Go South Coast’s individual brands will instead be Bluestar/Southern Vectis/Damory/Salisbury Reds part of Go-Ahead).


Sent from my iPhone using Tapatalk

It's the most half-arsed logo I think I've ever seen, can't imagine how much Go-Ahead paid to get that done!

Dan

Site Administrator

18,128
23 Jun 2023, 10:26 am #8
(23 Jun 2023, 10:25 am)Andreos1 Nowt like sorting out the important things. 

Priorities eh?


Not sure what you’re getting at here…

This isn’t something Go North East has decided to do, and it isn’t something that they are prioritising over anything else.


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Dan
23 Jun 2023, 10:26 am #8

(23 Jun 2023, 10:25 am)Andreos1 Nowt like sorting out the important things. 

Priorities eh?


Not sure what you’re getting at here…

This isn’t something Go North East has decided to do, and it isn’t something that they are prioritising over anything else.


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busmanT



934
23 Jun 2023, 10:47 am #9
(23 Jun 2023, 10:25 am)Andreos1 Nowt like sorting out the important things. 

Priorities eh?
I understand that this is a Go Ahead Group initiative and nowt to do with the local team. 

I can't see it affecting any local priorities!
busmanT
23 Jun 2023, 10:47 am #9

(23 Jun 2023, 10:25 am)Andreos1 Nowt like sorting out the important things. 

Priorities eh?
I understand that this is a Go Ahead Group initiative and nowt to do with the local team. 

I can't see it affecting any local priorities!

ne14ne1



1,521
23 Jun 2023, 12:18 pm #10
Guess I’m the only one that likes it.  
Simple, modern/clear font, and unifies the various companies somewhat.
ne14ne1
23 Jun 2023, 12:18 pm #10

Guess I’m the only one that likes it.  
Simple, modern/clear font, and unifies the various companies somewhat.

Andreos1



14,251
23 Jun 2023, 1:25 pm #11
(23 Jun 2023, 10:26 am)Dan Not sure what you’re getting at here…

This isn’t something Go North East has decided to do, and it isn’t something that they are prioritising over anything else.


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(23 Jun 2023, 10:47 am)busmanT I understand that this is a Go Ahead Group initiative and nowt to do with the local team. 

I can't see it affecting any local priorities!

I never mentioned GNE. This wasn't me 'having a go' at GNE.
It's clearly a decision that impacts the divisions groupwide and has cost the organisation money, money the industry keeps telling us they don't have.

Meanwhile, passenger numbers continue to fall and I'd argue there's many other things that are more important than commissioning, designing, rolling out and sorting out vinyls for a new logo.
In addition to updating websites, apps, letterheads, uniforms, business cards and whatever else the old logo appeared on.
Edited 23 Jun 2023, 1:31 pm by Andreos1.

'Illegitimis non carborundum'
Andreos1
23 Jun 2023, 1:25 pm #11

(23 Jun 2023, 10:26 am)Dan Not sure what you’re getting at here…

This isn’t something Go North East has decided to do, and it isn’t something that they are prioritising over anything else.


Sent from my iPhone using Tapatalk

(23 Jun 2023, 10:47 am)busmanT I understand that this is a Go Ahead Group initiative and nowt to do with the local team. 

I can't see it affecting any local priorities!

I never mentioned GNE. This wasn't me 'having a go' at GNE.
It's clearly a decision that impacts the divisions groupwide and has cost the organisation money, money the industry keeps telling us they don't have.

Meanwhile, passenger numbers continue to fall and I'd argue there's many other things that are more important than commissioning, designing, rolling out and sorting out vinyls for a new logo.
In addition to updating websites, apps, letterheads, uniforms, business cards and whatever else the old logo appeared on.


'Illegitimis non carborundum'

Storx



4,635
23 Jun 2023, 3:16 pm #12
I really don't understand why they want to unify things. Two out of the three, 'worst group' and Arriva of the big ones have a horrid reputation and it drags it across the company. Least having disconnected names, the basket case areas like GoNorthEast don't drag down the alright areas like Brighton and Hove.
Storx
23 Jun 2023, 3:16 pm #12

I really don't understand why they want to unify things. Two out of the three, 'worst group' and Arriva of the big ones have a horrid reputation and it drags it across the company. Least having disconnected names, the basket case areas like GoNorthEast don't drag down the alright areas like Brighton and Hove.

Ambassador



1,866
23 Jun 2023, 9:22 pm #13
The new paymasters wanting to make a stamp.

Tbf, if any of the Go Ahead Group are experts at vinyl changes and rebranding it’s our friends at GNE.

Wistfully stuck in the 90s
Ambassador
23 Jun 2023, 9:22 pm #13

The new paymasters wanting to make a stamp.

Tbf, if any of the Go Ahead Group are experts at vinyl changes and rebranding it’s our friends at GNE.


Wistfully stuck in the 90s

23 Jun 2023, 11:30 pm #14
I'm still waiting for them to get rid of the "simplygo.co.uk" that is still one of the buses ????
DaveFromUpNorth
23 Jun 2023, 11:30 pm #14

I'm still waiting for them to get rid of the "simplygo.co.uk" that is still one of the buses ????

busmanT



934
24 Jun 2023, 8:19 am #15
(23 Jun 2023, 11:30 pm)DaveFromUpNorth I'm still waiting for them to get rid of the "simplygo.co.uk" that is still one of the buses ????
I doubt that's an urgent task........
busmanT
24 Jun 2023, 8:19 am #15

(23 Jun 2023, 11:30 pm)DaveFromUpNorth I'm still waiting for them to get rid of the "simplygo.co.uk" that is still one of the buses ????
I doubt that's an urgent task........

Ambassador



1,866
24 Jun 2023, 10:58 am #16
(24 Jun 2023, 8:19 am)busmanT I doubt that's an urgent task........

It does show a lack of care and attention in general

Wistfully stuck in the 90s
Ambassador
24 Jun 2023, 10:58 am #16

(24 Jun 2023, 8:19 am)busmanT I doubt that's an urgent task........

It does show a lack of care and attention in general


Wistfully stuck in the 90s

Michael



19,177
24 Jun 2023, 11:00 am #17
Personally, I don't care if they have a new logo, as long as the buses are running, that's all I care about.

No idea why people are making a massive deal about it......................

Ooo Friend, Bus Friend.
Michael
24 Jun 2023, 11:00 am #17

Personally, I don't care if they have a new logo, as long as the buses are running, that's all I care about.

No idea why people are making a massive deal about it......................


Ooo Friend, Bus Friend.

24 Jun 2023, 11:15 am #18
(23 Jun 2023, 11:30 pm)DaveFromUpNorth I'm still waiting for them to get rid of the "simplygo.co.uk" that is still one of the buses ????

Wheres that?
Blockybus
24 Jun 2023, 11:15 am #18

(23 Jun 2023, 11:30 pm)DaveFromUpNorth I'm still waiting for them to get rid of the "simplygo.co.uk" that is still one of the buses ????

Wheres that?

Drifter60



551
24 Jun 2023, 2:07 pm #19
(24 Jun 2023, 11:00 am)Michael Personally, I don't care if they have a new logo, as long as the buses are running, that's all I care about.

No idea why people are making a massive deal about it......................

And well that’s debatable! Especially if your bus route is a riverside operation…

(24 Jun 2023, 8:19 am)busmanT I doubt that's an urgent task........

An incorrect website address is actually pretty shoddy - anyone who may try use that link will be faced with a broken link. Having said that I’m not sure if it’s a case that one bus has just been missed or a more widespread issue?
Edited 24 Jun 2023, 2:08 pm by Drifter60.
Drifter60
24 Jun 2023, 2:07 pm #19

(24 Jun 2023, 11:00 am)Michael Personally, I don't care if they have a new logo, as long as the buses are running, that's all I care about.

No idea why people are making a massive deal about it......................

And well that’s debatable! Especially if your bus route is a riverside operation…

(24 Jun 2023, 8:19 am)busmanT I doubt that's an urgent task........

An incorrect website address is actually pretty shoddy - anyone who may try use that link will be faced with a broken link. Having said that I’m not sure if it’s a case that one bus has just been missed or a more widespread issue?

James101



652
24 Jun 2023, 2:55 pm #20
A poor move from the group which smacks of vanity. Buses are fundamentally a local product so diluting the relationship to place is retrograde step. Particularly for East Yorkshire, Brighton & Hove where their brands have a strong local identity.
James101
24 Jun 2023, 2:55 pm #20

A poor move from the group which smacks of vanity. Buses are fundamentally a local product so diluting the relationship to place is retrograde step. Particularly for East Yorkshire, Brighton & Hove where their brands have a strong local identity.

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